Facebook offers such a great deal of communications opportunities, including the chance to speak directly to your customer base. Social media sites continue to grow in popularity as people love communicating with each other. Keep reading to find out how you can put Facebook to work for your brand.
Having a contest is a good way to glean fans. When a person likes your page, they can enter a drawing to win a great prize. Follow through and actually award a prize or you will appear dishonest.
You can easily engage followers on your profile by replying to their comments and concerns. This should include monitoring the wall comments as well as @ messages concerning your company. Reply to everyone that you can, and make sure that you’re replying to complaints first.
You can get additional interest to your Facebook campaign when you use a giveaway. Encourage new subscribers by offering free products. Post who the winners are to your Facebook page; do this often to grow your business.
You must build a healthy Facebook fan base. This means that your focus should be on building your follower count until you have around 5,000 people following you. If you have that may fans, you can see some real success.
Look into a Facebook advertisement to sell your product. You can tailor your ad so that only people of specific age or gender criteria see it. You can also make sure you stick to a budget. Finally, you don’t have to commit long-term. The ad can be paused, discontinued or deleted at any time.
When you choose to update your page, be careful about it. Updates with valuable content will prevent your subscribers from drifting away.. Your updates need to be useful, entertaining or educational. Look into using Facebook Insights to discover what posts are really the most popular with your audience.
Make sure to give someone incentive if they “like” your page. Likes are something that can make your Facebook page popular. Think about giving folks something unique and free if they give your page a “like.” A contest is a good idea as is a coupon or discount. If someone sees a chance to get something of value, they will be more likely to click that button.
Are you prepared to use the advantages of social media to help your business grow? Tons of people love being on social media sites and that’s why Facebook makes a great marketing tool. Put the above advice to use and expand your audience.